In the ever-evolving world of beauty , TikTok has emerged as a powerhouse platform, driving trends that captivate millions of users worldwide. From viral skincare hacks to unconventional makeup techniques, these trends often promise transformative results with minimal effort. But do they live up to the hype? To find out, we put five of the most popular TikTok beauty trends to the test. In this article, we’ll share our honest thoughts, backed by detailed analysis and expert insights, so you can decide whether these trends are worth trying.
The Allure of TikTok Beauty Trends
Why TikTok is a Game-Changer for Beauty
With its short-form video format and algorithm-driven content discovery, TikTok has revolutionized how beauty enthusiasts discover new products and techniques. The platform’s emphasis on authenticity and creativity encourages users to experiment with bold ideas, often leading to viral sensations. However, not all trends are created equal—some deliver impressive results, while others fall flat or even pose risks to your skin and hair.
As consumers, it’s essential to approach these trends with a critical eye. While they may look flawless in a 15-second clip, real-world application can yield vastly different outcomes. Below, we dive into five trending TikTok beauty hacks , breaking down their effectiveness, practicality, and potential drawbacks.
Trend #1: Slugging – The Overnight Moisture Lock
What is Slugging?
Slugging involves applying a thick layer of petroleum jelly (like Vaseline) over your nighttime skincare routine to seal in moisture. This trend gained traction as a solution for dry, dehydrated skin, particularly during colder months. By creating an occlusive barrier, slugging prevents transepidermal water loss (TEWL), which is the evaporation of moisture from the skin’s surface.
Our Experience
After incorporating slugging into our nightly regimen, we noticed a significant improvement in skin hydration. The occlusive barrier created by the petroleum jelly prevented transepidermal water loss, leaving our skin feeling plump and supple by morning. For those with extremely dry or flaky skin, slugging provided immediate relief, reducing redness and irritation.
However, this method wasn’t without its downsides. For individuals with oily or acne-prone skin, slugging exacerbated breakouts due to clogged pores. The heavy texture of petroleum jelly felt suffocating, especially for those accustomed to lightweight moisturizers. Additionally, the greasy residue made it uncomfortable to sleep on certain pillowcases, requiring frequent laundering.
Expert Insight
Dermatologists recommend slugging only for those with extremely dry skin and advise against using heavy occlusives if you’re prone to acne. Opting for lighter alternatives like squalane oil, ceramide creams, or hyaluronic acid serums might achieve similar results without the risk of irritation. If you decide to try slugging, ensure your skin is thoroughly cleansed beforehand to minimize the risk of clogged pores.
Trend #2: Soap Brows – Fluffy Eyebrows Made Easy
What are Soap Brows?
Soap brows involve using a spoolie brush dipped in bar soap to groom eyebrows into a fluffy, laminated look. This low-cost alternative to professional brow lamination quickly became a favorite among TikTok users seeking effortless arches. The stiff texture of the soap helps set unruly hairs in place, creating a polished appearance.
Our Experience
At first glance, soap brows seemed like a genius hack. The stiff texture of the soap held our brows in place all day, creating a laminated effect that mimicked salon treatments. It was particularly effective for individuals with sparse or uneven brows, as the technique added volume and definition.
However, the process was messier than anticipated, requiring careful application to avoid flaky residue. Some soaps contained fragrances or harsh chemicals that irritated sensitive skin around the eyes, leading to redness and discomfort. Additionally, the hold wasn’t as long-lasting as expected; by midday, some hairs began to lose their shape.
Expert Insight
While soap brows work well for temporary styling, experts caution against prolonged use of non-cosmetic-grade soaps. These products may strip the skin of natural oils or cause irritation over time. Instead, consider investing in a dedicated brow gel or clear mascara for long-term results. For a DIY option, mix glycerin with water for a gentler alternative to traditional soap.
Trend #3: Ice Rolling – Cooling Your Way to Radiant Skin
What is Ice Rolling?
Ice rolling entails gliding an ice roller over your face to reduce puffiness, tighten pores, and soothe inflammation. This trend appeals to those looking for a quick pick-me-up before special occasions or early mornings. The cooling sensation is also believed to boost circulation and enhance lymphatic drainage.
Our Experience
Using an ice roller felt refreshing and invigorating, especially after a long night or when dealing with under-eye bags. It effectively reduced puffiness and gave our complexion a subtle glow. The cooling effect was particularly soothing for sunburned or irritated skin, providing instant relief.
That said, the effects were temporary, lasting no more than an hour. Prolonged use led to slight numbness, and improper storage of the ice roller raised hygiene concerns. Without regular cleaning, bacteria could accumulate on the roller, increasing the risk of breakouts.
Expert Insight
Ice rolling can be a safe and effective way to enhance circulation and calm irritated skin. However, it should complement—not replace—a comprehensive skincare routine. Dermatologists also warn against excessive use, which could cause vasoconstriction and exacerbate sensitivity. Always sanitize your ice roller between uses and store it in a clean environment.
Trend #4: Toothpaste for Pimples – A Controversial Quick Fix
What is Toothpaste for Pimples?
Applying toothpaste to blemishes has been touted as a budget-friendly remedy for shrinking pimples overnight. The theory is that ingredients like baking soda and hydrogen peroxide in toothpaste can dry out spots and speed up healing. This trend gained popularity among teens and young adults seeking affordable solutions for acne.
Our Experience
Unfortunately, this trend did not live up to expectations. While the toothpaste initially reduced redness, it left behind dry, irritated patches that took days to heal. Certain formulas containing fluoride or artificial colors worsened the irritation, making this hack more harmful than helpful. For cystic or inflamed acne, the toothpaste caused additional pain and swelling.
Expert Insight
Dermatologists strongly advise against using toothpaste on acne. Its abrasive nature can damage the skin barrier, leading to increased inflammation and scarring. Spot treatments formulated specifically for acne are a safer and more effective option. Look for products containing salicylic acid, benzoyl peroxide, or sulfur, which target blemishes without compromising skin health.
Trend #5: Lip Masking – Plumping Lips Naturally
What is Lip Masking?
Lip masking involves applying hydrating ingredients like honey, sugar, or aloe vera to the lips, followed by wrapping them in plastic wrap to lock in moisture. This DIY treatment claims to leave lips soft, smooth, and visibly plumper. It’s often marketed as a natural alternative to expensive lip plumpers.
Our Experience
This trend delivered surprisingly positive results. The combination of natural humectants (like honey) and occlusion (from the plastic wrap) worked wonders for chapped lips, restoring their natural softness. Unlike store-bought lip plumpers, which sometimes sting or irritate, this method was gentle yet effective. The only drawback was the inconvenience of sitting still with plastic wrap over your mouth for 10–15 minutes.
For best results, we exfoliated our lips with a sugar scrub before applying the mask. This step ensured maximum absorption of hydrating agents and enhanced the overall effectiveness of the treatment.
Expert Insight
Lip masking is a safe and affordable way to nourish dry lips. Experts recommend incorporating exfoliation (using a sugar scrub) before masking to maximize absorption of hydrating agents. Just be sure to patch-test any new ingredients to avoid allergic reactions. For a simpler alternative, apply a thick layer of petroleum jelly or lip balm and let it sit overnight.
The Verdict: Which Trends Are Worth Trying?
After testing these five TikTok beauty trends , we’ve identified both winners and losers. Here’s a quick summary:
- Slugging : Effective for dry skin but risky for oily or acne-prone types.
- Soap Brows : Fun and functional but messy; best suited for occasional use.
- Ice Rolling : Refreshing and beneficial when used correctly.
- Toothpaste for Pimples : Harmful and ineffective; avoid at all costs.
- Lip Masking : Safe, affordable, and highly recommended for dry lips.
Ultimately, the key to navigating TikTok beauty trends lies in understanding your unique needs and consulting trusted sources. Not every viral hack will suit everyone, and what works for one person may not work for another.
Tips for Safely Trying New Beauty Trends
- Patch Test First : Always test new products or methods on a small area of skin to check for adverse reactions.
- Research Ingredients : Understand what goes into each product or ingredient list to ensure safety.
- Consult Professionals : Seek advice from dermatologists or licensed estheticians before attempting drastic changes.
- Set Realistic Expectations : Remember that social media often exaggerates results; manage your expectations accordingly.
- Prioritize Hygiene : Clean tools and surfaces thoroughly to prevent infections or contamination.
“Beauty trends come and go, but healthy skin and confidence are timeless.”
Frequently Asked Questions (FAQs)
- Are TikTok beauty trends safe to try?
Some trends are safe, but others may pose risks; always research and patch-test first. - Does slugging work for oily skin?
No, slugging can worsen acne and clog pores for oily skin types. - Can soap brows replace professional brow lamination?
Soap brows provide temporary results but lack the longevity of professional treatments. - How often should I ice roll my face?
Limit ice rolling to once or twice a week to avoid overstimulating the skin. - Is toothpaste bad for acne?
Yes, toothpaste can irritate the skin and should not be used as a spot treatment. - What are the benefits of lip masking?
Lip masking hydrates and softens lips, making them appear smoother and fuller. - Do TikTok trends actually work?
Results vary; some trends deliver noticeable improvements, while others fail to meet expectations. - How can I tell if a trend is right for me?
Consider your skin type, consult experts, and review credible sources before trying anything new. - What are the risks of following unverified trends?
Risks include irritation, allergic reactions, and long-term skin damage. - Where can I find reliable beauty advice?
Trusted dermatologists, licensed estheticians, and reputable beauty publications are excellent resources.